An excellent way to generate more traffic via social media is by using professional social media management services. Rather than face challenges that come from trying to get more people to your site through social media alone, you should turn to a qualified social media marketing agency. Although every social media network is unique, by following these steadfast rules, you will enjoy an increase in traffic.
1. Visualization – People make quick first impressions, which is why you need to inspire your target audience using visuals. When done correctly, visuals prompt people to make decisions. Posts on social media sites accompanied by a high-quality image can boost engagement by as much as 600 percent compared to those using just text. By posting demos, product videos, how-to guides, and more, the chance of someone buying your product or service increases by 85 percent. 2. Shareable Content – Now that more people rely on mobile devices compared to desktop computers, you need content that mobile users can easily find and share. To drive more traffic via social media, the social media marketing agency that you hire can use buttons and plugins to assist.
3. Enhanced SEO – In response to the many changes to Google’s algorithms, SEO strategies have evolved. Even with an optimized site, you may need it re-optimized. With the best SEO practices, you will enjoy improved online visibility, more generated leads and sales, a better connection with your target audience, stronger brand authority and domain, and an increase in social media traffic.
4. Learn Your Audience – Along with behavior, you need to know what your target audience listens to so that you can become more consistent. With increased posting consistency, your chances of getting noticed improve dramatically. For the best results, post on Facebook between three and 10 times a week, Instagram one to two times daily, Twitter five times per day, LinkedIn two to five times every week, and Google+ three to 10 times weekly.
5. Improve Audience Engagement – A vital key to success with social media management services is to keep your audience engaged. That means that you need to respond quickly and appropriately to inquiries. Catering to your prospects will draw them in and increase social media traffic.
For help with this five-step process, you can always count on us at MacRAE’S Marketing. Ranked among the best social media marketing companies, we will devise a plan based on your specific needs. Please visit us online or call today.
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